Soccer: J-League inks next giant sponsor as Rakuten signs on for 2-1/2 years

Rakuten Chief Executive Officer Hiroshi Mikitani (R) holds a sign with J-League Chairman Mitsuru Murai in Tokyo on April 24, 2017, as the pair announce a tie-up between their organizations. The deal will see the online shopping giant relaunch the soccer league's online store in hopes of rivaling merchandise sales achieved by the Nippon Professional Baseball. (Kyodo) ==Kyodo

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2017/4/24 20:17:38

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German World Cup-winning striker Lukas Podolski (R) receives a shirt from Rakuten Chief Executive Officer Hiroshi Mikitani at a press conference in the western Japan city of Kobe on July 6, 2017, after joining the J-League first-division side Vissel Kobe. Podolski was welcomed by some 1,000 fans at Kobe airport. (Kyodo) ==Kyodo