Moutai-flavored latte a hit online in China

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Moutai-flavored latte a hit online in China

STORY: Moutai-flavored latte a hit online in China DATELINE: Sept. 6, 2023 LENGTH: 00:01:25 LOCATION: SHANGHAI, China CATEGORY: SOCIETY SHOTLIST: 1. various of Moutai-flavored latte STORYLINE: A latte containing the Chinese spirit baijiu rolled out by China's leading liquor maker Kweichow Moutai and domestic coffee chain Luckin Coffee on Monday has been a hit online, with many social media users showing their orders on posts. The official account of Luckin Coffee on China's social media platform Weibo announced on Tuesday that the sales of the baijiu-flavored latte exceeded 5.42 million cups with over 100 million yuan (13,668,300 USD) in the first day. According to the companies, the latte contains less than 0.5 percent (alcohol by volume) of 53 degree Moutai. Luckin discounted the 38-yuan latte to 19 yuan on the first day of sales. Luckin Coffee released a video of raw material production of the latte on Monday evening. Xinhua News Agency correspondents reporting from Shanghai, China. (XHTV)

  • Product Code
  • ILEA001685102
  • Registered date
  • 2023/9/06 00:00:00
  • Credit
  • Xinhua / Kyodo News Images
  • Media source
  • Xinhua News Agency.All Rights Reserved
  • Media size
  • 480 × 854 pixel
  • Deployment size
  • 30.86(MB)*
  • Special instruction

*File size when opened in Photoshop, etc.

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