Rwanda intensifies campaign to ensure compliance with safety standards

STORY: Rwanda intensifies campaign to ensure compliance with safety standards SHOOTING DATE: March 10, 2024 DATELINE: March 11, 2024 LENGTH: 00:02:21 LOCATION: Kigali CATEGORY: ECONOMY/MARKET SHOTLIST: 1. various of traders and products 2. SOUNDBITE 1 (English): JEAN PIERRE BAJENEZA, Acting national certification division manager at RSB 3. SOUNDBITE 2 (English): CEPHAS NSHIMYUMUREMYI, Managing director of Uburanga Products STORYLINE: In a bid to promote and enforce quality standards, the Rwanda Standards Board (RSB) has launched a nationwide campaign named "Zamukana ubuziranenge (strive for improved quality)" program. The initiative aims to emphasize the importance of rigorous quality measures and cultivate a culture of excellence within the business community. SOUNDBITE 1 (English): JEAN PIERRE BAJENEZA, Acting national certification division manager at RSB "Testing alone cannot be a benchmark for compliance with products. So it starts from once the standard is out, how you train the users on implementa