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World Athletics Championships in Tokyo - Day 2

World Athletics Championships in Tokyo - Day 2

Peres Jepchirchir (R) of Kenya and Tigst Assefa of Ethiopia cool themselves during the women's marathon final at the 2025 World Athletics Championships in Tokyo, Japan, September 14, 2025. Photo by Lui Siu Wai /Xinhua/ABACAPRESS.COM

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Water splashing at USJ to counter summer heat

Water splashing at USJ to counter summer heat

Visitors are sprayed with water during "cool splash time" at Universal Studios Japan in Osaka on June 30, 2025, as summer heat continues to hit the western Japan city.

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Water splashing at USJ to counter summer heat

Water splashing at USJ to counter summer heat

Visitors are sprayed with water during "cool splash time" at Universal Studios Japan in Osaka on June 30, 2025, as summer heat continues to hit the western Japan city.

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Water splashing at USJ to counter summer heat

Water splashing at USJ to counter summer heat

Visitors are sprayed with water during "cool splash time" at Universal Studios Japan in Osaka on June 30, 2025, as summer heat continues to hit the western Japan city.

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Ex-Japan football player Honda launches new sportwear brand

Ex-Japan football player Honda launches new sportwear brand

Former Japan men's football team member and active player Keisuke Honda (C) poses during a press conference in Tokyo on June 13, 2025, to launch his new sportwear brand "mgh," offering "reasonably priced and cool" products including T-shirts, shorts, socks and shoes.

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Ex-Japan football player Honda launches new sportwear brand

Ex-Japan football player Honda launches new sportwear brand

Former Japan men's football team member and active player Keisuke Honda (2nd from L) poses during a press conference in Tokyo on June 13, 2025, to launch his new sportwear brand "mgh," offering "reasonably priced and cool" products including T-shirts, shorts, socks and shoes.

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Ex-Japan football player Honda launches new sportwear brand

Ex-Japan football player Honda launches new sportwear brand

Former Japan men's football team member Keisuke Honda, still an active footballer, holds a press conference in Tokyo on June 13, 2025, to launch his new sportswear brand "mgh," offering "reasonably priced and cool" products including T-shirts, shorts, socks and shoes.

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World Expo event to promote Japan's anime and manga

OSAKA, Japan, May 2 Kyodo - Japanese economic security minister Minoru Kiuchi, who is in charge of formulating Japan's strategy for promoting "Cool Japan" to the world, drums up publicity during an anime and manga festival at the World Exposition in Osaka, western Japan, on May 2, 2025. (Kyodo)

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World Expo event to promote Japan's anime and manga

World Expo event to promote Japan's anime and manga

Japanese economic security minister Minoru Kiuchi, who is in charge of formulating Japan's strategy for promoting "Cool Japan" to the world, drums up publicity during an anime and manga festival at the World Exposition in Osaka, western Japan, on May 2, 2025.

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Japan's annual "Cool Biz" campaign begins

Japan's annual "Cool Biz" campaign begins

Japanese Environment Ministry officials are dressed more casually than usual while working in Tokyo's Kasumigaseki area on May 1, 2025, as the annual "Cool Biz" campaign begins in the country as part of efforts to promote energy conservation.

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Japan's annual "Cool Biz" campaign begins

Japan's annual "Cool Biz" campaign begins

Japanese Environment Ministry officials are dressed more casually than usual while working in Tokyo's Kasumigaseki area on May 1, 2025, as the annual "Cool Biz" campaign begins in the country as part of efforts to promote energy conservation.

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Summer heat in Japan

Summer heat in Japan

Dogs cool off in a fountain at a park in Hamamatsu in Shizuoka Prefecture, central Japan, amid scorching summer heat on July 29, 2024.

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Summer heat in Japan

Summer heat in Japan

Dogs cool off in a fountain at a park in Hamamatsu in Shizuoka Prefecture, central Japan, amid scorching summer heat on July 29, 2024.

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Polar bear at Osaka zoo cools off with ice

Polar bear at Osaka zoo cools off with ice

A polar bear at Tennoji Zoo in the western Japan city of Osaka is given an ice block to cool down amid summer heat on July 20, 2024.

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Polar bear at Osaka zoo cools off with ice

Polar bear at Osaka zoo cools off with ice

A polar bear at Tennoji Zoo in the western Japan city of Osaka is given an ice block to cool down amid summer heat on July 20, 2024.

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Polar bear at Osaka zoo cools off with ice

Polar bear at Osaka zoo cools off with ice

A polar bear at Tennoji Zoo in the western Japan city of Osaka is given an ice block to cool down amid summer heat on July 20, 2024.

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Polar bear at Osaka zoo cools off with ice

Polar bear at Osaka zoo cools off with ice

A polar bear at Tennoji Zoo in the western Japan city of Osaka is given an ice block to cool down amid summer heat on July 20, 2024.

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Polar bear at Osaka zoo cools off with ice

Polar bear at Osaka zoo cools off with ice

A polar bear at Tennoji Zoo in the western Japan city of Osaka is given an ice block to cool down amid summer heat on July 20, 2024.

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Japan's annual "Cool Biz" campaign

Japan's annual "Cool Biz" campaign

Japanese Environment Ministry officials are dressed more casually than usual while working in Tokyo's Kasumigaseki area on May 1, 2024, as the annual "Cool Biz" campaign begins in the country as part of efforts to reduce energy use.

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Horseracing: Sprinters Stakes

Horseracing: Sprinters Stakes

Mama Cocha (6) crosses the finish line a nose ahead of Mad Cool (10) at the Sprinters Stakes Grade 1 horse race at Nakayama racecourse in Funabashi, Chiba Prefecture, eastern Japan, on Oct. 1, 2023.

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JAPAN-TOKYO-WEATHER-HEAT

JAPAN-TOKYO-WEATHER-HEAT

(230728) -- TOKYO, July 28, 2023 (Xinhua) -- Mist is sprayed from an architecture to help pedestrians cool off in a hot summer day in Tokyo, Japan, July 28, 2023. Japan's weather agency said scorching heat continues to grip the country on Friday, with the number of prefectures with heatstroke alerts in place reaching a record high of 40. (Photo by Gu Yiping/Xinhua)

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JAPAN-TOKYO-WEATHER-HEAT

JAPAN-TOKYO-WEATHER-HEAT

(230728) -- TOKYO, July 28, 2023 (Xinhua) -- Mist is sprayed from an architecture to help pedestrians cool off in a hot summer day in Tokyo, Japan, July 28, 2023. Japan's weather agency said scorching heat continues to grip the country on Friday, with the number of prefectures with heatstroke alerts in place reaching a record high of 40. (Photo by Gu Yiping/Xinhua)

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Hokkaido zoo animals cool off with ice

Hokkaido zoo animals cool off with ice

Penguins play with an ice block to cool down in hot weather at Asahiyama Zoo in Asahikawa, Hokkaido, northern Japan, on July 20, 2023.

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IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

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IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

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IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

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IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

  •  
IAEA Approves Plan For Water Release - Fukushima

IAEA Approves Plan For Water Release - Fukushima

Handout photo shows Rafael Mariano Grossi, IAEA Director-General, together with his team boards a boat one kilometer along the coast of Fukushima Daiichi NPP where 12 meters below the sea surface a tunnel was constructed to use for controlled discharge of the ALPS treated water. Fukushima, Japan. 5 July 2023. UN watchdog has said that Japan's plan to release waste water from the tsunami-wrecked Fukushima nuclear plant into the sea complies with international standards. The International Atomic Energy Agency says the release will have a "negligible" impact on the environment. The Fukushima facility is running out of storage space for the water, which was used to cool nuclear reactors. Japan's plan has been opposed by China and South Korea. Photo courtesy of IAEA via ABACAPRESS.COM

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JAPAN-TOKYO-HOT WEATHER

JAPAN-TOKYO-HOT WEATHER

(230629) -- TOKYO, June 29, 2023 (Xinhua) -- A pedestrian uses a portable fan to cool down during hot weather in Tokyo, Japan, June 29, 2023. (Xinhua/Zhang Xiaoyu)

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Japan PM Kishida in Okinawa shirt

Japan PM Kishida in Okinawa shirt

Japanese Prime Minister Fumio Kishida enters his office in Tokyo on June 6, 2023, wearing a "kariyushi" summer shirt from the southern prefecture of Okinawa to promote Okinawa products and the annual "Cool Biz" light clothing campaign.

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Japan gov't top spokesman in Okinawa shirt

Japan gov't top spokesman in Okinawa shirt

Japanese Chief Cabinet Secretary Hirokazu Matsuno attends a press conference in Tokyo on June 6, 2023, wearing a "kariyushi" summer shirt from the southern prefecture of Okinawa to promote Okinawa products and the annual "Cool Biz" light clothing campaign.

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Japan PM Kishida in Okinawa shirt

Japan PM Kishida in Okinawa shirt

Japanese Prime Minister Fumio Kishida (C) attends a Cabinet meeting at the prime minister's office in Tokyo on June 6, 2023, wearing a "kariyushi" summer shirt from the southern prefecture of Okinawa to promote Okinawa products and the annual "Cool Biz" light clothing campaign.

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Battling the heat

Battling the heat

OSAKA, Japan - Children cool themselves in a fountain in Osaka's Tsurumi Ward on Aug 18, 2010, as the heat wave continues in western Japan.

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American offers 'cool-headed' info on Japan whaling town

American offers 'cool-headed' info on Japan whaling town

OSAKA, Japan - Jay Alabaster from the United States points to a videotaped folding screen showing an ancient whaling operation at the Taiji Whale Museum in Wakayama Prefecture, western Japan, as seen in this file photo taken on Oct. 15, 2014. The American researcher has lived in Taiji since the autumn of 2013 helping disseminate in a cool-headed manner information on life in the whaling town to the rest of the world.

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Japanese cosmetics makers hold event in Russia

Japanese cosmetics makers hold event in Russia

MOSCOW, Russia - A Russian woman (R) tries a Japanese cosmetic product on Nov. 27, 2014, at the Japanese Embassy in Moscow. Pola Inc. and Kanebo Cosmetics Inc., Japanese cosmetics makers already operating in Russia, jointly held an event at the embassy to introduce their products under the Japanese government's "Cool Japan Initiative" to boost popularity of Japanese products and culture overseas.

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Japanese cosmetics makers hold event in Russia

Japanese cosmetics makers hold event in Russia

MOSCOW, Russia - A Russian woman (R) is briefed by a representative of a Japanese cosmetics maker on its products on Nov. 27, 2014, at the Japanese Embassy in Moscow. Pola Inc. and Kanebo Cosmetics Inc., Japanese cosmetics makers already operating in Russia, jointly held an event at the embassy to introduce their products under the Japanese government's "Cool Japan Initiative" to boost popularity of Japanese products and culture overseas.

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Entertainment content producer to get extra investment

Entertainment content producer to get extra investment

TOKYO, Japan - President Shizuko Yokote of MCIP Holdings Co. announces in Tokyo on Oct. 30, 2014, additional investment will be made in the Yoshimoto Kogyo Co. subsidiary producing entertainment content by six entities, including the government-financed Cool Japan Fund and advertising agency Dentsu Inc., to fuel its entertainment content business in Asia.

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Meeting held for 'Cool Japan' promotion in local areas

Meeting held for 'Cool Japan' promotion in local areas

SENDAI, Japan - A meeting for the promotion of the government's "Cool Japan" strategy in local areas is held in Sendai, northeastern Japan, on Oct. 25, 2014, for an exchange of views between state minister Shunichi Yamaguchi in charge of the strategy and businesspeople in Miyagi Prefecture devastated by the 2011 earthquake and tsunami.

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'Cool Japan' strategy minister tries on paper-made armor

'Cool Japan' strategy minister tries on paper-made armor

SENDAI, Japan - State minister Shunichi Yamaguchi (R) in charge of the "Cool Japan" strategy tries on a paper-made armor unit after a meeting on the promotion of the strategy for local areas held in Sendai, northeastern Japan, on Oct. 25. 2014.

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Director Liman wins 'Japan cool content award'

Director Liman wins 'Japan cool content award'

LOS ANGELES, California - Doug Liman (C), director of the film "All You Need Is Kill" based on a Japanese sci-fi novel and featuring Tom Cruise, attends an award ceremony for the "Japan Cool Content Contribution Award" at the residence of Japan's consul general in Los Angeles, California, on Sept. 13, 2014. Cruise also won an award.

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2 tourism entities tie up in promoting Japan

2 tourism entities tie up in promoting Japan

TOKYO, Japan - Ryoichi Matsuyama, president of Japan National Tourism Organization (R), and Cool Japan Fund Inc. CEO Nobuyuki Ota shake hands in Tokyo on Sept. 5, 2014. The two organizations announced their alliance the same day in promoting Japanese culture and products.

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People splash water on car-free street in Tokyo's Ginza

People splash water on car-free street in Tokyo's Ginza

TOKYO, Japan - People wearing "yukata" Japanese summer kimono splash water on a car-free street in Tokyo's Ginza district on Aug. 3, 2014, to cool off on a hot summer day.

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People splash water on car-free street in Tokyo's Ginza

People splash water on car-free street in Tokyo's Ginza

TOKYO, Japan - People wearing "yukata" Japanese summer kimono splash water on a car-free street in Tokyo's Ginza district on Aug. 3, 2014, to cool off on a hot summer day.

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