GLOBALink | French sporting goods retailer scales up business in China's Shenzhen

STORY: French sporting goods retailer scales up business in China's Shenzhen DATELINE: Sept. 23, 2023 LENGTH: 00:01:28 LOCATION: SHENZHEN, China CATEGORY: ECONOMY SHOTLIST: 1. various of Decathlon Group in Shenzhen 2. SOUNDBITE (English): SERVANDO QUEVEDO, Vice President of Decathlon China STORYLINE: French sporting goods retailer Decathlon opened its 10th store in China's Shenzhen on Thursday. Decathlon has deeply rooted itself in the Shenzhen market for nearly 30 years. Since it established its first production office in Shenzhen in 1995, Decathlon has since operated 10 physical stores and one intelligent manufacturing production office in the city. SOUNDBITE (English): SERVANDO QUEVEDO, Vice President of Decathlon China "As Decathlon's first physical store in Luohu District, the opening of the Hongling Store is an important step for Decathlon to expand. According to statistics, the proportion of the population regularly participating in physical exercise in Shenzhen is 42.9%, which is among the hi