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Shiseido to consolidate product brands in streamlining drive

TOKYO, Japan - Shiseido Co. President Masahiko Uotani announces in Tokyo on Dec. 17, 2014, a plan to consolidate 28 of some 120 product brands as part of efforts to streamline its business operations.

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Shiseido chief speaks to customer at Osaka dept. store

OSAKA, Japan - Shiseido Co. President Masahiko Uotani (L) speaks to a customer in the cosmetics maker's product section at the Umeda flagship store of Hankyu Department Store in Osaka, western Japan, on July 30, 2014.

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Shiseido chief Uotani explains new product

TOKYO, Japan - Masahiko Uotani, president of cosmetics maker Shiseido Co., speaks about a new product at a release event in Tokyo on April 8, 2014.

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Shiseido chief Uotani shows new product at release event

TOKYO, Japan - Masahiko Uotani, president of cosmetics maker Shiseido Co., shows a new product at a release event in Tokyo on April 8, 2014.

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Shiseido's next president

TOKYO, Japan - Masahiko Uotani, who is set to become president of cosmetics maker Shiseido Co. on April 1, 2014, is interviewed by Kyodo News in Tokyo on Feb. 25, 2014.

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Shiseido names new president

TOKYO, Japan - Masahiko Uotani, outside chief marketing advisor of Shiseido Co., smiles during a press conference in Tokyo on Dec. 24, 2013, after the cosmetics maker announced he will become its new president effective April 1, 2014, replacing Shinzo Maeda.

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Shiseido names new president

TOKYO, Japan - Masahiko Uotani (L), outside chief marketing advisor of Shiseido Co., shakes hands with the cosmetics maker's president, Shinzo Maeda, during a press conference in Tokyo on Dec. 24, 2013. Shiseido announced that Uotani will become its new president effective April 1, 2014, replacing Maeda.

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Japan's 1st bioethanol plastic bottles

TOKYO, Japan - Masahiko Uotani (L), chairman of Coca-Cola (Japan) Co., shows off plastic bottles made using bioethanol on Dec. 17, 2009. The beverage maker said its introduction of the product in March will be the first in Japan.

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Shiseido to consolidate product brands in streamlining drive

TOKYO, Japan - Shiseido Co. President Masahiko Uotani announces in Tokyo on Dec. 17, 2014, a plan to consolidate 28 of some 120 product brands as part of efforts to streamline its business operations. (Kyodo)

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Tennis: Naomi Osaka as Shiseido brand ambassador

U.S. Open champion Naomi Osaka and Shiseido Co. President Masahiko Uotani hold a board showing that the Japanese cosmetics maker has signed a contract with the tennis player as its brand ambassador. (Kyodo) ==Kyodo

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Shiseido to establish joint venture for operating childcare centers

Masahiko Uotani, chief executive officer of Japanese cosmetics maker Shiseido Co., attends a press conference in Tokyo on Nov. 1, 2016, announcing that the company will establish a joint venture in February to operate childcare centers at corporate operation sites, aiming to support women to make their jobs and child rearing compatible. (Kyodo) ==Kyodo

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Japan's 1st bioethanol plastic bottles

TOKYO, Japan - Masahiko Uotani (L), chairman of Coca-Cola (Japan) Co., shows off plastic bottles made using bioethanol on Dec. 17, 2009. The beverage maker said its introduction of the product in March will be the first in Japan. (Kyodo)