Ethiopia aspires to attract more Chinese tourists with help of digital technology

STORY: Ethiopia aspires to attract more Chinese tourists with help of digital technology DATELINE: Aug. 19, 2022 LENGTH: 00:02:45 LOCATION: Addis Ababa CATEGORY: TECHNOLOGY SHOTLIST: various of cultural promotion activitiesSOUNDBITE 1 (English): LELISE DHUGAA, Oromia Tourism CommissionerSOUNDBITE 2 (English): LELISE DHUGAA, Oromia Tourism CommissionerSOUNDBITE 3 (English): SILESHI GIRMA, State minister of Tourism in charge of developing tourism destinations in Ethiopia STORYLINE: In Oromia, Ethiopia's largest regional state, local and Chinese tourism experts are collaborating to promote hidden gem attractions to make the region worth visiting. Oromia Tourism Commissioner Lelise Dhugaa told Xinhua that a cross-cultural collaboration between the Oromia region and China is gaining momentum as more Chinese tour operators and interpreters continue to engage in the region's tourism sector. SOUNDBITE 1 (English): LELISE DHUGAA, Oromia Tourism Commissioner "We are collaborating with Chinese companies to reach

China holds int'l travel fair after one-year hiatus

STORY: China holds int'l travel fair after one-year hiatus DATELINE: July 23, 2022 LENGTH: 00:04:24 LOCATION: KUNMING, China CATEGORY: CULTURE SHOTLIST: various of the fairvarious of activitiesSOUNDBITE 1 (Chinese): ZHU XIAOYUN, Official in charge of creative products development at National Museum of ChinaSOUNDBITE 2 (Chinese): FU CHUNSHAN, Official of the Sichuan Provincial Department of Culture and Tourism STORYLINE: The 2022 China International Travel Mart (CITM) kicked off Friday in Kunming, the capital of southwest China's Yunnan Province, after a hiatus of one year due to the COVID-19 epidemic. Exhibitors from 71 countries and regions are attending the event online or offline, and officials from embassies and consulates of 31 countries have also joined the expo, according to the organizers. The three-day travel fair, with an exhibition area of 80,000 square meters, features various exhibition zones comprising seven themes such as culture and museums, overseas tourism and Yunnan touri

Taiwan youths promote rural culture in Xiamen via new media

STORY: Taiwan youths promote rural culture in Xiamen via new media DATELINE: July 14, 2022 LENGTH: 00:01:35 LOCATION: FUZHOU, China CATEGORY: SOCIETY SHOTLIST: various of rural activitiesSOUNDBITE 1 (Chinese): LAI SHU JEN, Taiwan youthSOUNDBITE 2 (Chinese): WU PING CHANG, Taiwan youthSOUNDBITE 3 (Chinese): LAI SHU JEN, Taiwan youth STORYLINE: Lai Shu Jen, a young musician from Taiwan, has been promoting rural culture to aid rural vitalization in Xiamen, east China's Fujian Province, via new media. SOUNDBITE 1 (Chinese): LAI SHU JEN, Taiwan youth "The songs I wrote are all about the land, about rural revitalization. I hope to show the energy of the place through music. Through music exchanges between the youth across the Strait, we go into the countryside and write songs for the countryside. Then we hope to create an album of village songs through such communications." Lai is not alone. Wu Ping Chang, another Taiwanese interested in rural culture promotion in the mainland, came to Xiamen in 2018. In 202