French chocolatiers pin hopes on sales during Easter amid soaring prices

STORY: French chocolatiers pin hopes on sales during Easter amid soaring prices SHOOTING TIME: March 30, 2024 DATELINE: March 31, 2024 LENGTH: 00:01:21 LOCATION: SAINT-ETIENNE, France CATEGORY: SOCIETY SHOTLIST: 1. various of the making of chocolate eggs 2. SOUNDBITE 1 (French): JULIEN, Chocolatier 3. SOUNDBITE 2 (French): JULIEN, Chocolatier STORYLINE: French chocolatiers have pinned hopes on sales during Easter holiday amid soaring prices. In a chocolate factory near Saint-Etienne, Julien had been at work for several days for one of the most important selling seasons of the year. SOUNDBITE 1 (French): JULIEN, Chocolatier "The molds are not dirty but they are already covered with a good layer of chocolate because we have been making molds non-stop for several days." SOUNDBITE 2 (French): JULIEN, Chocolatier "We use nearly five tonnes of chocolate mainly for Easter and Christmas in a year. Those are the two big moments for us." The price of chocolate is soaring due to the decrease of cocoa output glob

Chocolate award in France

Chocolate award in France

PARIS, France - Japanese Susumu Koyama (C) receives a bouquet during a ceremony to award best chocolatiers at Salon du Chocolat in Paris on Nov. 2, 2012. Koyama won the title for the second year.

Business booms for French chocolatiers during Easter weekend

STORY: Business booms for French chocolatiers during Easter weekend DATELINE: April 18, 2022 LENGTH: 00:01:44 LOCATION: SAINT ETIENNE, France CATEGORY: SOCIETY SHOTLIST: 1. various of the chocolate store and a chef making chocolate 2. SOUNDBITE 1 (French): BRUNO MONTCOUDIOL, Chocolate maker 3. SOUNDBITE 2 (French): BRUNO MONTCOUDIOL, Chocolate maker STORYLINE: French people consume nearly 15,000 tonnes of chocolate each year during the Easter holiday. It is also a good time of the year for local chocolatiers. According to the French Syndicate of Chocolate, Easter is the second most important holiday in chocolate consumption after the end-of-year celebrations which account for 10 percent of annual sales. SOUNDBITE 1 (French): BRUNO MONTCOUDIOL, Chocolate maker "Each year, we stick to the tradition: the hen in three sizes and three colors." SOUNDBITE 2 (French): BRUNO MONTCOUDIOL, Chocolate maker "We have worked with farm animals, cows, pigs, hens. Each year we change the theme to make new chocolat

CHOCOLAT

CHOCOLAT

CHOCOLAT JULIETTE BINOCHE Date: 2000