CHINA-INNER MONGOLIA-TONGLIAO-SAND PREVENTION (CN)

CHINA-INNER MONGOLIA-TONGLIAO-SAND PREVENTION (CN)

(230803) -- TONGLIAO, Aug. 3, 2023 (Xinhua) -- Bai Shun poses for photos in Bulteger Gacha, Horqin Left Wing Rear Banner of Tongliao City, north China's Inner Mongolia Autonomous Region, Aug. 2, 2023. Locating in the center of the Horqin Sandy Land, Bulteger Gacha, a small village in Horqin Left Wing Rear Banner of Tongliao City, used to suffer from desertification. Since 2002, Bai Shun, a local Mongolian farmer, has led his family take root in this village and devote themselves to the control of desertification. The survival rate of planted trees was low at the beginning due to lack of experience and fund. In order to improve the survival rate, Bai Shun sold his possessions to raise money and made every effort in raising saplings, pulling fences, planting sand-fixing grass, patrolling and consulting experts. With continuous hard work of Bai Shun's family, the sandy land gradually disappeared. In the past 20 years, 1,200 mu (about 80 hectares) of sandy land has been turned into forests, and hundreds of hecta

Social media marketing helps boost tea oil sales in Chinese village

STORY: Social media marketing helps boost tea oil sales in Chinese village DATELINE: Dec. 3, 2022 LENGTH: 00:01:04 LOCATION: GUIYANG, China CATEGORY: ECONOMY/SOCIETY SHOTLIST: 1. various of the tea-oil trees 2. SOUNDBITE 1 (Chinese): YANG YUN, Vlogger 3. SOUNDBITE 2 (Chinese): LIANG GUOHONG, Party Chief of Pingjiang Town STORYLINE: In Barui Village, Pingjiang Town, southwest China's Guizhou, tea-oil tree planting has a history of over 100 years. As the tea-oil camellia fruits in the village are ready to be harvested recently, the local government has invited livestreaming anchors and vloggers to help promote the sales of tea-oil products. SOUNDBITE 1 (Chinese): YANG YUN, Vlogger "We have seven on our team to do the short video, through which we want to promote the tea oil here. We want to show people how the tea-oil camellia grows." Through social platforms, millions of people across the country watched the process of fruit collection and oil extraction, and placed their orders. More than 12,000 hecta