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Chinese sportswear giant Anta strengthens technological innovation

STORY: Chinese sportswear giant Anta strengthens technological innovation DATELINE: March 16, 2023 LENGTH: 00:01:11 LOCATION: FUZHOU, China CATEGORY: SOCIETY SHOTLIST: 1. SOUNDBITE 1 (Chinese): ZHENG ZHIYI, Director of Innovation Laboratory of Anta Group 2. SOUNDBITE 2 (Chinese): ZHENG ZHIYI, Director of Innovation Laboratory of Anta Group 3. SOUNDBITE 3 (Chinese): ZHENG ZHIYI, Director of Innovation Laboratory of Anta Group STORYLINE: Adhering to industrial development and technology innovation, Chinese sportswear brand Anta has gradually grown from a family workshop to a global sneaker apparel industry giant. SOUNDBITE 1 (Chinese): ZHENG ZHIYI, Director of Innovation Laboratory of Anta Group "This is the running shoe that Chinese astronauts wear in space. Its material is extremely lightweight, only one-fifth of a feather's weight. This pair of shoes is a typical product of Anta's innovation and research." Anta has pioneered nitrogen foaming technology, which is to inject nitrogen into the midsole foam.

Chinese sportswear giant Anta strengthens technological innovation

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