Search｜Photos & Images & Videos｜KYODO NEWS IMAGES INC

Brewers release new 'happoshu' sparkling beer products

TOKYO, Japan - Major Japanese brewers release new "happoshu" low-malt sparkling beers with no purine or sugar content in Tokyo on Sept. 2. From left are Tanrei Platinum Double by Kirin Brewery Co., Oishii Zero by Suntory Liquors Ltd. and Asahi Super Zero by Asahi Breweries Ltd.

E

Competition fierce in 'happoshu' sparkling beer market

TOKYO, Japan - A shopper looks at a can of "happoshu" low-malt sparkling beer with no purine or sugar content at a supermarket of the Aeon retail group in Tokyo on Sept. 2, 2014. Brewers have released a succession of new happoshu beverages in a bid to attract health-conscious consumers.

E

Brewery execs attend campaign against happoshu tax hike

TOKYO, Japan - Top executives of Japan's four largest breweries -- Kirin Brewery Co., Asahi Breweries Ltd., Sapporo Breweries Ltd. and Suntory Ltd. -- gather Dec. 6 at Tokyo's Ebisu Garden Place to petition government plans to increase the tax on ''happoshu,'' an increasingly popular low-malt, beer-like beverage in Japan.

E

Unofficial World Cup beer 'World Burp' coming to Tokyo

SAPPORO, Japan - Phred Kaufman, a beer importer based in Sapporo, northern Japan, holds up a bottle of ''World Burp Beer'' (L) and a can of ''World Burp happoshu,'' a low-malt, beer-like beverage. The two types of alcoholic beverages, which are currently on sale in some shops in Sapporo, will hit store shelves in Tokyo, Shizuoka and Nagoya in June. Kaufman registered the name ''2002 World Burp Beer'' as a trademark in March 1999.

E

LDP tax panel scraps plans to raise cigarette tax

TOKYO, Japan - Members of the ruling Liberal Democratic Party's (LDP) Tax System Research Commission are in session at Tokyo's Nagatacho on Dec. 12. The panel decided to scrap plans to raise taxes on cigarettes and low-malt brews known as ''happoshu'' in fiscal 2002.

E

Koizumi's son to promote Suntory's new low-calorie 'happoshu'

TOKYO, Japan - Aspirin actor Kotaro Koizumi, eldest son of Prime Minister Junichiro Koizumi, is surrounded by the press at a news conference at a hotel in Tokyo's Minato Ward on Sept. 4. Suntory Ltd. announced it will use Kotaro in a TV commercial to promote a new low-malt, beer-like drink, ''happoshu.'' The commercial, due to begin shooting soon, will be Kotaro's first job.

E

Presidents of 'happoshu' makers oppose tax hike plan

TOKYO, Japan - (From L to R) Suntory Ltd. President Shinichiro Torii, Kirin Brewery Co. President Yasuhiro Sato and Sapporo Breweries Ltd. President Tatsushi Iwama give a joint news conference in Tokyo on Nov. 16. The three major brewers that produce ''happoshu,'' a low-malt, beer-like beverage, voiced strong opposition to government plans to raise taxes on the increasingly popular drink. Happoshu, which is priced less than beer due to lower tax rates, is attracting a growing number of consumers and has captured about 25% of the overall beer market.

E

LDP tax panel scraps plans to raise cigarette tax

TOKYO, Japan - Members of the ruling Liberal Democratic Party's (LDP) Tax System Research Commission are in session at Tokyo's Nagatacho on Dec. 12. The panel decided to scrap plans to raise taxes on cigarettes and low-malt brews known as ''happoshu'' in fiscal 2002.

E

Koizumi's son to promote Suntory's new low-calorie 'happoshu'

TOKYO, Japan - Aspirin actor Kotaro Koizumi, eldest son of Prime Minister Junichiro Koizumi, is surrounded by the press at a news conference at a hotel in Tokyo's Minato Ward on Sept. 4. Suntory Ltd. announced it will use Kotaro in a TV commercial to promote a new low-malt, beer-like drink, ''happoshu.'' The commercial, due to begin shooting soon, will be Kotaro's first job.

E

Specialty lettuce used to brew low-malt beverage in Japanese village

A bottle of "Vegeale Lettuce," a low-malt "happoshu" beer-like beverage brewed with malt, hops and lettuce produced in the village of Showa, Gunma Prefecture, central Japan, is shown on May 28, 2015. Gunma is the third largest lettuce producer in Japan, most of which comes from the village. (Kyodo) ==Kyodo

E

Unofficial World Cup beer 'World Burp' coming to Tokyo

SAPPORO, Japan - Phred Kaufman, a beer importer based in Sapporo, northern Japan, holds up a bottle of ''World Burp Beer'' (L) and a can of ''World Burp happoshu,'' a low-malt, beer-like beverage. The two types of alcoholic beverages, which are currently on sale in some shops in Sapporo, will hit store shelves in Tokyo, Shizuoka and Nagoya in June. Kaufman registered the name ''2002 World Burp Beer'' as a trademark in March 1999.

E

Competition fierce in 'happoshu' sparkling beer market

TOKYO, Japan - A shopper looks at a can of "happoshu" low-malt sparkling beer with no purine or sugar content at a supermarket of the Aeon retail group in Tokyo on Sept. 2, 2014. Brewers have released a succession of new happoshu beverages in a bid to attract health-conscious consumers. (Kyodo)

E

Brewers release new 'happoshu' sparkling beer products

TOKYO, Japan - Major Japanese brewers release new "happoshu" low-malt sparkling beers with no purine or sugar content in Tokyo on Sept. 2. From left are Tanrei Platinum Double by Kirin Brewery Co., Oishii Zero by Suntory Liquors Ltd. and Asahi Super Zero by Asahi Breweries Ltd. (Kyodo)

E

Brewery execs attend campaign against happoshu tax hike

TOKYO, Japan - Top executives of Japan's four largest breweries -- Kirin Brewery Co., Asahi Breweries Ltd., Sapporo Breweries Ltd. and Suntory Ltd. -- gather Dec. 6 at Tokyo's Ebisu Garden Place to petition government plans to increase the tax on ''happoshu,'' an increasingly popular low-malt, beer-like beverage in Japan. (Kyodo)

E

Presidents of 'happoshu' makers oppose tax hike plan

TOKYO, Japan - (From L to R) Suntory Ltd. President Shinichiro Torii, Kirin Brewery Co. President Yasuhiro Sato and Sapporo Breweries Ltd. President Tatsushi Iwama give a joint news conference in Tokyo on Nov. 16. The three major brewers that produce ''happoshu,'' a low-malt, beer-like beverage, voiced strong opposition to government plans to raise taxes on the increasingly popular drink. Happoshu, which is priced less than beer due to lower tax rates, is attracting a growing number of consumers and has captured about 25% of the overall beer market.